Marcia Griffin

Business leader, trailblazer, and advocate for the financial and profesional empowerment of others.

Marcia Griffin

25+ year nonprofit leader. Changemaker in the homeownership and financial industry. Show host of $mart Money Moves.

Marcia Griffin

From Vision to Legacy: Building Organizations That Change Lives

What does it take to build a profitable, mission-driven business that positively impacts lives? As a nationally recognized nonprofit leader with more than 50 years of experience spanning the public and private sectors, helps socially-minded entrepreneurs, mortgage and financial services professionals, and nonprofit leaders build thriving organizations, expand into untapped markets, and create lasting financial success while making a meaningful impact.

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30+

Years of Leadership

6.3 M

Families served thru national affiliate network

0%

Foreclosure rate among HomeFree-USA homebuyers

7 

Figure revenue generator, expert fundraiser

$mart Movey Moves

Smart Money Moves makes wealth building easier for everyday people. During her weekly show airing every Wednesday at 7:30PM EST, Marcia interviews financial-industry experts to address pressing money questions and explores essential conversations including homeownership, debt reduction, credit improvement, cryptocurrency, retirement planning and more.

About the Book

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Why book Marcia to speak?

In an industry rot with community distrust and a widening wealth gap, Marcia and her husband Jim founded HomeFree-USA to bridge the gap between financial institutions, policy makers, and underserved communities. 

Through HomeFree-USA and its national network, she has survived the volatility of the mortgage business and helped thousands of families become successful homeowners while showing industry leaders how to build trust, reach, serve, and grow their business in untapped (or overlooked) markets.

Your audience and listeners will benefit from Marcia’s keen insight on fusing purpose,  process, and partnerships to build a profitable mission-driven business. 

About the Book

Topics That Move Audiences to Action

Whether speaking to corporate executives, socially-minded entrepreneurs, policy makers, community leaders, mortgage and financial services professionals, Marcia will spark a new way of thinking about business growth and sustainability. 

Profit with Purpose: Building a Business That Matters and Makes Money

Purpose and profit are not competing goals—they’re a powerful combination. In this engaging keynote, Marcia Griffin shares how mission-driven organizations can grow, create lasting impact, and achieve financial success by aligning purpose with strategy, innovation, and strong partnerships.

How to Reach Untapped Homebuyers & Homeowners 

Millions of capable individuals are overlooked by traditional systems despite being financially ready. Marcia explores how businesses, lenders, nonprofits, and community leaders can create meaningful connections, expand opportunity, and unlock growth in underserved markets.

From Vision to Legacy – Lessons from a Woman Who Built a National Movement

What does it take to build an organization, a brand, and a mission that lasts? Marcia shares her journey as a woman entrepreneur, nonprofit founder, and national leader, offering powerful lessons on leadership, resilience, innovation, and staying true to your purpose.

Lowering the Homeownership Age: The Blueprint for Reaching Gen Z Buyers

Homeownership doesn’t have to wait until your 40s. Marcia Griffin shares proven strategies to help Gen Z overcome financial barriers, build wealth earlier, and achieve sustainable homeownership through the innovative Center for Financial Advancement®.